New Metrics in Hotel Public Area Design

Insights
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Our Managing Partner Paul Boldy has authored an insightful article on how the pandemic has impacted hotel public area design and revenue management. Published on HotelExecutive.com, the article provides valuable perspectives for hotel owners, operators, and designers.

As the pandemic accelerated existing hospitality trends, hotels must be more dynamic in utilizing space to maximize revenues. Paul explains how lobbies and restaurants can be adapted into flexible, multifunctional areas that blend work, dining, and social activities.

Read Paul's full article and insights on HotelExecutive.com, and learn how data-driven design is creating the next generation of hotels.

Some takeaways from the article:

  • The pandemic accelerated pre-existing shifts towards more functional, flexible, and customizable public spaces in hotels.
  • Underutilized spaces like all-day dining restaurants can be converted into co-working areas that generate additional revenue through longer guest stays.
  • Impactful design and metrics-driven planning of new concepts can optimize revenues from communal, social-centric spaces.
  • Blending workspaces with hospitality amenities gives hotels an advantage over traditional offices.
  • Details like biophilic elements and wellness spaces respond to emerging guest priorities.

At RLA Global, we employ an innovative methodology of metric-driven design analysis pioneered by Paul Boldy. This allows us to evaluate various design scenarios from a return-on-investment perspective, optimizing new concepts to maximize revenue generation for our clients' hospitality projects.

We at RLA Global are pleased to contribute to the creation of hotel spaces that deliver value for guests, owners, and operators alike.

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