In this warm and wide-ranging conversation, Alfredo draws on decades of experience as both hotel investor and wellness operator to unpack what developers must weigh before moving from a traditional hospitality investment towards a dedicated wellness or longevity proposition.
Authenticity, Focus and Personalisation
Podcasts
Alfredo Bataller
CEO of SHA Wellness Clinic
Alfredo Bataller
CEO of SHA Wellness Clinic
Alfredo Bataller is a Spanish business leader and wellness entrepreneur who serves as CEO of SHA Wellness Clinic, a globally recognised health and wellbeing company specialising in integrative medicine, longevity, and preventive health. He joined the family business in 2007 and became CEO of SHA in 2008, helping transform it into an internationally recognised wellness brand.
He holds a Law Degree from the University of Alicante and an MBA from Instituto de Empresa (IE Business School), along with executive education in strategy and leadership from Harvard Business School and IESE Business School. Before SHA, he worked in the real estate sector in Madrid.
Alfredo is also CEO of AB Living Group, a luxury real estate and hospitality development company, and has served on the boards of several innovative businesses. He is known for promoting the integration of technology, artificial intelligence, and personalised healthcare within the wellness industry.
Alfredo Bataller
CEO of SHA Wellness Clinic
Latest from our Resource Center
06 Oct 2026
Why Hotel Operator Selection is More Complex Than it Looks
Insights
Hotel operator selection goes beyond brands and fees. Laura Dutrieux of RLA Global explains why long-term alignment defines owner-operator success.
06 Sep 2026
Hotel Management Agreements are Entering a New Era
Insights
Hotel Management Agreements are quietly being rewritten in owners' favour - the key shifts reshaping terms, fees and control across the industry today.
26 Aug 2026
Longevity is a Trend. But in Dubai, it's Now Law.
Insights
Dubai just regulated longevity. The article covers why that is significant, and what operators and investors should know before they commit.
20 Aug 2026
Authenticity, Focus and Personalisation
Podcasts
Alfredo Bataller, CEO of SHA Wellness Clinic, shares strategic insights on the 2026 Wellness Real Estate Report and the future of wellness and longevity.
09 Aug 2026
Operational Budgeting for Hotel Openings: Getting Stabilisation Right
Insights
Careful budgeting and revenue management are key for new hotel openings aiming to get stabilisation right. Learn the methods and tactics to succeed.
01 Aug 2026
Reality vs Feasibility: Where the Model Breaks
Insights
The gap between feasibility and reality often lies in how operational factors are accounted for. A robust feasibility study must go beyond validating demand and…
23 Jul 2026
The Strategic Role of F&B in Hospitality
Podcasts
Heleri Rande, Partner at Think Hospitality, explores key F&B findings from RLA Global's 2026 Wellness Real Estate Report.
16 Jul 2026
Social Wellness Clubs: The Next Big Thing in Hotel Strategy
Insights
Social wellness clubs shall become a long-lasting and defining trend in hotel wellness in the coming decade.