In this engaging interview, Heleri unpacks how F&B creates value across wellness hospitality, why it should never be treated as a standalone revenue department, and where the real opportunity lies for investors, developers and operators today. Drawing on the 2026 Wellness Real Estate Report, she explores the Minor Wellness profit conversion gap, room service's untapped potential, and how the smartest operators use every touchpoint, including F&B, to reinforce the property's wellness identity.
The Strategic Role of F&B in Hospitality
Podcasts
Heleri Rande
Partner at Think Hospitality
Heleri Rande
Partner at Think Hospitality
Heleri Rande is a Partner at Think Hospitality, advising hotel groups, developers and investors on hospitality strategy, food and beverage positioning, placemaking and concept development. Based in London, she has worked across seven countries and holds degrees from New York University and EHL Hospitality Business School. Heleri has advised leading hospitality brands, owners and developers globally and regularly writes, curates and moderates discussions on hospitality, wellness and the future of food and beverage at major industry conferences worldwide.
Heleri Rande
Partner at Think Hospitality
Latest from our Resource Center
06 Sep 2026
Hotel Management Agreements are Entering a New Era
Insights
Hotel Management Agreements are quietly being rewritten in owners' favour - the key shifts reshaping terms, fees and control across the industry today.
26 Aug 2026
Longevity is a Trend. But in Dubai, it's Now Law.
Insights
Dubai just regulated longevity. The article covers why that is significant, and what operators and investors should know before they commit.
20 Aug 2026
Authenticity, Focus and Personalisation
Podcasts
Alfredo Bataller, CEO of SHA Wellness Clinic, shares strategic insights on the 2026 Wellness Real Estate Report and the future of wellness and longevity.
09 Aug 2026
Operational Budgeting for Hotel Openings: Getting Stabilisation Right
Insights
Careful budgeting and revenue management are key for new hotel openings aiming to get stabilisation right. Learn the methods and tactics to succeed.
01 Aug 2026
Reality vs Feasibility: Where the Model Breaks
Insights
The gap between feasibility and reality often lies in how operational factors are accounted for. A robust feasibility study must go beyond validating demand and…
23 Jul 2026
The Strategic Role of F&B in Hospitality
Podcasts
Heleri Rande, Partner at Think Hospitality, explores key F&B findings from RLA Global's 2026 Wellness Real Estate Report.
16 Jul 2026
Social Wellness Clubs: The Next Big Thing in Hotel Strategy
Insights
Social wellness clubs shall become a long-lasting and defining trend in hotel wellness in the coming decade.
