Dubai, March 30, 2026 – Leading hospitality advisory firm RLA Global and global digital experience innovator DigiValet announce a strategic partnership aimed at advancing data-driven decision-making in hospitality real estate, powered by financial benchmarking insights from HotStats. As part of the collaboration, DigiValet becomes an official sponsor of RLA Global's Wellness Real Estate Report (WRER), the industry's benchmark publication for wellness performance metrics in hospitality.

"Data is emerging as the most powerful differentiator in hospitality real estate," said Roger A. Allen, Group CEO, RLA Global. "Our partnership with DigiValet connects structured financial benchmarking with real-world operational intelligence. Their ability to capture and translate guest behaviour into actionable insight aligns directly with what investors and developers need to make informed strategic decisions."

The Wellness Real Estate Report addresses one of the hospitality industry's most persistent blind spots: the absence of structured performance benchmarking for wellness-integrated hotel assets. Backed by full-spectrum P&L data from over 13,000 hotels worldwide, underpinned by HotStats’ global database of hotel-level financial performance, the report provides a detailed analysis of how wellness positioning impacts revenue mix, cost structure, and bottom-line profitability.

Wellness has been widely discussed in terms of experience and positioning, but far less in terms of what it actually delivers to the bottom line,” said Michael Grove, CEO of HotStats. “What this data does is bring discipline to that conversation – showing where investment translates into real profit, and where it doesn’t. That’s ultimately what owners and investors need to make confident decisions.

By examining three distinct property categories, Major Wellness, Minor Wellness, and No Wellness, across Luxury, Upper Upscale, and Upscale chain scales, the WRER delivers category-level intelligence that enables investors and developers to evaluate strategic options. This level of financial visibility allows stakeholders to move beyond concept-led decisions toward measurable performance outcomes. You may access the latest Wellness Real Estate edition at https://rlaglobal.com/en/industry-reports/2025-mid-year-wellness-real-estate-report

Founded in 2008, DigiValet delivers digital experience platforms for luxury hotels, branded residences, and wellness-focused real estate. Its technology personalizes and automates the guest and resident journey while generating real-time operational insights that help properties refine service delivery and optimize performance. Trusted by leading global hospitality brands and supported by a team of over 200 engineers, DigiValet combines global reach with more than 300 pre-built integrations to enable scalable, future-ready digital ecosystems.

"Our partnership with WRER is built on a shared belief that the future of real estate sits at the intersection of technology, design, and wellness," said Rachana Salgia, Co-Founder of DigiValet. "As hospitality and residential environments evolve in pursuit of wellbeing and longevity, actionable usage data becomes essential. By placing an intelligent digital layer directly in the hands of residents and guests, we enable developers and operators to make smarter, evidence-based decisions that enhance both experience quality and long-term asset value."

The partnership creates a natural synergy between two complementary data perspectives: RLA Global's structured financial benchmarking and DigiValet's real-time behavioral intelligence. By aligning performance metrics with actual user engagement patterns, the two organizations equip investors, developers, and asset managers with deeper clarity on how wellness positioning translates into guest satisfaction and sustainable financial returns. Superior guest experience and strong financial performance are not competing priorities. They are mutually reinforcing.

About RLA Global

RLA Global is the go-to corporate resource for hospitality, leisure, recreation, wellbeing and tourism related to hotels, destinations, resorts and mixed-use developments. Founded in 2015, the firm only employs senior professionals with proven expertise in high-profile projects, strategic mindset, collaborative spirit and hands-on approach. The company has a track record of 100+ projects across four continents. https://rlaglobal.com/ 

About HotStats

HotStats, a Duetto company, is a global leader in hotel financial benchmarking and profitability intelligence. HotStats enables owners, operators, and investors with valuable insights into the financial performance of their properties against their competitors, an invaluable resource for evaluating investment opportunities and weighing options for prospective investors. https://www.hotstats.com/ 

About DigiValet

DigiValet delivers intelligent digital experience platforms for luxury hotels, branded residences, wellness real estate, managed offices, integrated resorts, healthcare facilities, and membership clubs worldwide. Its platform is trusted by iconic global brands to personalize guest and resident journeys and bring brand promises to life. In collaboration with over 250 industry partners, DigiValet delivers unified, bespoke digital ecosystems across CRM, PMS, access control, building management, lighting, wellness, and entertainment systems. https://www.digivalet.com/ 

For more information, please contact: annamaria@rlaglobal.com - PR and Media

Image: DigiValet Room Control

DigiValet Room Control

Image: DigiValet's in-room tablet interface, deployed at The Bulgari Suite.

DigiValet's in-room tablet interface, deployed at The Bulgari Suite.

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