Roger Allen, RLA Global's CEO and Prof. Dr Willy Legrand - Professor of Hospitality Management at the IUBH International University and Ricardo Ricardo Moreira, Managing Director - XCO2 featured in a panel session titled ’Sustainability Matters - to green or not to green? Establishing the economic value of green initiatives in hotel investments’ at the recent International Hotel Investment & Design Conference at the Andaz Hotel in Vienna, Austria.
The panel session takeaways included:
For more information about the International Hotel Investment & Design Conference
RLA Global is heading to IHIF EMEA in Berlin this March, with CEO Roger Allen participating in two key sessions: BxR and Pitch Perfect. Read more
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Concept development is often treated as a nice-to-have element, stemming from a misunderstanding that it is simply about branding or aesthetics. Many stakeholders imagine it as a mood board, a logo exercise or a stylistic direction that can be added later. In reality, concept is the strategic backbone of a project. Read more
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