RLA Global at IHIF EMEA 2026: Roger Allen to Participate in BxR and Pitch Perfect
RLA Global is heading to IHIF EMEA in Berlin this March, with CEO Roger Allen participating in two key sessions: BxR and Pitch Perfect. Read more
RLA Global is proud to announce the successful completion of an in-depth operational assessment conducted for Emaar Hospitality Group, a leader in luxury hospitality.
The findings were recently presented by our Group CEO, Roger Allen, and Managing Partner, Paul Boldy, to the senior management team of Emaar Hospitality at the Royale Ballroom in Palace Downtown Hotel, Dubai.
This comprehensive project covered Emaar’s most iconic brands, including Address Hotels & Resorts, Vida Hotels and Resorts, Palace Hotels and Resorts, and Armani Hotels across Dubai and the Northern Emirates.
“I continue to be inspired by the wisdom and vision of Emaar’s Founder and Chairman, Mr. Mohamed Alabbar. His pivotal role in shaping Dubai’s skyline reflects his leadership as a global trailblazer, with entrepreneurial interests spanning real estate, retail, hospitality, e-commerce, and technology,” said Roger Allen, our Group CEO.
Project Goals and Scope
The primary goal of this operational assessment was to enhance performance, strengthen brand consistency, and identify new revenue opportunities across Emaar’s hotel portfolio. Our team provided actionable insights along with a strategic roadmap to help Emaar Hospitality Group maintain its competitive edge in one of the world’s most demanding hospitality markets.
The collaboration with Emaar’s senior team was instrumental in the success of this project. Special thanks go to Mark Kirby, Elie Dibo, Aniket Bhatt, Cleressa Pinto, Francesco Sala, Ashish Chandak, Sultan Fakhouri, Omar Souab, Nicolas Bellaton, Ozlem Coskun, Hamza Moukarram, Rai Seedeeal, Luke James, Nuno Carnaxide, Ziad Ghorayeb, Laila Bannane, Lakmal Mawella, Mohammed Kaddoura, and Stefan Masche for their valuable contributions throughout the assessment.
At RLA Global, we are honored to support Emaar Hospitality Group in their pursuit of operational excellence and are excited to continue our partnership as they set the benchmark for long-term success, luxury hospitality, and innovative guest experiences.
Interested in an operational assessment audit or other hospitality services?
Check our services and explore our project portfolio to learn more about how we can help drive excellence in your organization.
RLA Global is heading to IHIF EMEA in Berlin this March, with CEO Roger Allen participating in two key sessions: BxR and Pitch Perfect. Read more
RLA Global is heading to IHIF EMEA in Berlin this March, with CEO Roger Allen participating in two key sessions: BxR and Pitch Perfect. Read more
RLA Global completed a market study visit for a new co-located hotel and branded residence project in the Northern Aegean, exploring the site and assessing the destination's tourism potential to support the project's long-term development vision. Read more
RLA Global completed a market study visit for a new co-located hotel and branded residence project in the Northern Aegean, exploring the site and assessing the destination's tourism potential to support the project's long-term development vision. Read more
Concept development is often treated as a nice-to-have element, stemming from a misunderstanding that it is simply about branding or aesthetics. Many stakeholders imagine it as a mood board, a logo exercise or a stylistic direction that can be added later. In reality, concept is the strategic backbone of a project. Read more
Concept development is often treated as a nice-to-have element, stemming from a misunderstanding that it is simply about branding or aesthetics. Many stakeholders imagine it as a mood board, a logo exercise or a stylistic direction that can be added later. In reality, concept is the strategic backbone of a project. Read more
Hotel owners and investors must move beyond traditional financial indicators in asset evaluation and take a holistic approach with new metrics to uncover hidden property value and future potential. This article explains why conventional evaluation tools don’t do the trick alone anymore, which modern metrics to take into account and what drives value at modern hospitality assets. Read more
Hotel owners and investors must move beyond traditional financial indicators in asset evaluation and take a holistic approach with new metrics to uncover hidden property value and future potential. This article explains why conventional evaluation tools don’t do the trick alone anymore, which modern metrics to take into account and what drives value at modern hospitality assets. Read more
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