Laura is an inspirational person, a passionate athlete and a seasoned professional, with extensive background in the tourism and leisure industry. Laura has been a driving force behind various strategic projects within RLA Global, representing owners, developers, and investors across the globe.
As a hobby, Laura is a competitive trail runner. She conquered the Constantia VOC 15km Road Race in Cape Town, the last road race planned for the season.
As she reports:
"Starting with fast kilometres, descending towards and around the Tokai forest, I needed to clock some time whilst keeping some energy for the long 6-kilometres climb that were taking the runners to the finishing line.
'Maybe the only time I will tell you to start faster than you finish!' - told my coach (who knows how bad I generally am at pacing myself…). That was my race! Fifteen kilometres ran in a Personal Record of 1hr7min and ended up in the top 10… smashing my goal of 1hr12 minutes!"
"Laura's relentless spirit and unwavering focus are evident. Laura exemplifies a person committed to pushing boundaries and striving for excellence in every endeavor. We at RLA Global are very proud to have such a remarkable individual in our team. Laura's performance at the Constantia VOC Road Race represents the core values of the company—determination, passion, and the pursuit of constant improvement. Laura is a shining example for everyone, showing that greatness can be achieved with unwavering dedication and a desire to always be better." - says Roger Allen, our Global CEO.
Laura leads projects at RLA Global relating to single asset class feasibility studies, financial modeling, wellbeing experience planning, operator search, and tourism destination planning for mixed-use developments.
Laura holds a bachelor's degree in hospitality management and completed her MBA in Hospitality Management at ESSEC Business School, focusing on Real Estate and Luxury Marketing. Her expertise is well-regarded, as she is involved in RLA Global's hospitality and tourism projects all around the world and was a contributing author to the 2023 Wellness Real Estate Report.
Laura's combination of experience, strategic thinking, and creative flair has proven invaluable in helping RLA Global's clients achieve long-term success. RLA Global proudly acknowledges her as a leader in the field, making a positive impact on the world of tourism and hospitality.
The above photo was taken during the last few uphill kilometers of the Constantia VOC 15km Road Race
RLA Global partners with sleep technology innovator FreshBed, who becomes the official sponsor of RLA's Wellness Real Estate Report, reflecting our shared conviction that quality sleep is fundamental to guest satisfaction and loyalty. Read more
RLA Global partners with sleep technology innovator FreshBed, who becomes the official sponsor of RLA's Wellness Real Estate Report, reflecting our shared conviction that quality sleep is fundamental to guest satisfaction and loyalty. Read more
We are proud to have our Group CEO, Roger Allen, representing RLA Global at IHIF 2025 in Berlin! Roger will be a judge in The Dragon’s Den, part of the exciting new Pitch Perfect initiative, where visionary hospitality developers present their innovative investment proposals. This session offers a unique opportunity to gain industry insights, and explore the next generation of hospitality projects. Read more
We are proud to have our Group CEO, Roger Allen, representing RLA Global at IHIF 2025 in Berlin! Roger will be a judge in The Dragon’s Den, part of the exciting new Pitch Perfect initiative, where visionary hospitality developers present their innovative investment proposals. This session offers a unique opportunity to gain industry insights, and explore the next generation of hospitality projects. Read more
This year will mark the emergence of adaptive personalisation in hospitality, a trend combining hyper-personalised digital services powered by advanced technology and all-important traditional human interactions between hosts and guests. Read more
This year will mark the emergence of adaptive personalisation in hospitality, a trend combining hyper-personalised digital services powered by advanced technology and all-important traditional human interactions between hosts and guests. Read more
The senior living sector offers great growth prospects for hospitality companies, yet hospitality branded senior living projects are few and far between. In this article, we look at some of the notable developments from recent years and explore more in detail why hotels and other hospitality players may be missing out on a big opportunity in this sector. Read more
The senior living sector offers great growth prospects for hospitality companies, yet hospitality branded senior living projects are few and far between. In this article, we look at some of the notable developments from recent years and explore more in detail why hotels and other hospitality players may be missing out on a big opportunity in this sector. Read more
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