As the hospitality industry continues to expand and embrace new trends such as wellness into longevity and the increasing popularity of branded residences, Marco P. Nijhof's guidance on guest personalization is universal and increasingly pertinent.

In a podcast recorded a year ago, Marco Nijhof, the Chairman of RLA Global, stressed the importance of deeply understanding the values and preferences of guests. He articulated that the future of hospitality revolves around personalization and providing an array of experiences, making his insights as relevant today as they were when first shared.

Marco explained that by embracing the concept that "luxury is available at all budget levels," hotels can distinguish themselves and cater to a wider audience. This approach has become more significant as guest expectations evolve and diversify, making the adaptation of services across the industry a necessity for success.

This valuable discussion, originally shared last year, continues to resonate in today’s dynamic hospitality landscape. We invite those who missed the original podcast or wish to revisit Marco's insights to listen to the full discussion here.

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RLA Global participated in the R&R Forum 2026 Advisory Board meeting in London, where leaders from across the Leisure hospitality and Residential real estate sectors met to discuss the direction of the upcoming Forum. Read more

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Operational audits can be a powerful diagnostic tool for hotel and resort owners seeking to improve property performance. But if done the wrong way, they remain expensive exercises that deliver little value. In this article, we look at what audits should assess, how they should be planned and executed, and how findings can be put to work effectively. Read more

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